The first edition of Kent’s book, Asking About Asking: Mastering the Art of Conversational Fundraising, debuted about two years ago. In this new, second edition, Kent details several of the top barriers to non-profit fundraising.
Asking About Asking, Second Edition, is available from:
- CharityChannel (in both hard copy and as an Ebook)
- Barnes and Noble
- Association of Fundraising Professionals (AFP) Bookstore